Technorati Small-business Channel http://technorati.com/business/ Rising all from the Technorati Small-business Channel. Thu, 15 May 2008 11:21:50 -0700 Technorati v1.0 http://static.technorati.com/pix/logos/logo_sm.gif Technorati logo http://technorati.com/business/ support@technorati.com (Technorati Support) http://blogs.law.harvard.edu/tech/rss 60 The Mic Is On: Join Guest Hosts Phil Gerbyshak and Diego Orjeula http://technorati.com/posts/AgfI7ZB2A4ihmBkHJbdgM%2FUvcpJ0xNdPqaTx4lD%2FGmE%3D http://technorati.com/posts/AgfI7ZB2A4ihmBkHJbdgM%2FUvcpJ0xNdPqaTx4lD%2FGmE%3D Tue, 13 May 2008 16:59:25 -0700 It's Like Open Mic Only Different Here's how it works. It's like any rambling conversation. Don't try to read it all. Jump in whenever you get here. Just go to the end and start talking. EVERYONE is WELCOME. The rules are simple - be nice. There are always first timers and new things to talk about. It's sort of half "Cheers" part "Friends" and part video game. You don't know how much fun it is until you try it. Let's talk about computers… Do you know your computer could be working better, but Trends in Marketing: Little Tokyo Lofts on "The Hills" http://technorati.com/posts/RdFE3uZuTOYb9leAW%2FEH5%2FhYZPKTF83fR9ncl%2Fw0xT8%3D http://technorati.com/posts/RdFE3uZuTOYb9leAW%2FEH5%2FhYZPKTF83fR9ncl%2Fw0xT8%3D Tue, 13 May 2008 14:59:59 -0700 The Little Tokyo lofts had a starring role in last night's season finale of The Hills, MTV's "reality" soapfest that chronicles the lives of four rich chicks in LA. The show's lone brunette, Audrina Patridge (along with her boyfriend Justin Bobby) checked out a place at the lofts at 5th and San Pedro; a long-way from their usual haunts of WeHo and Hollywood. The Little Tokyo lofts sure scored a coup with the promotional appearance-The Hills has been known to pull in almost 5 million viewers an e Reaching Women via Word of Mouth Marketing http://technorati.com/posts/wCy6f5O5O26ZPHN%2FvQRyv6GQnRY4S00XMP2h2CxjYXw%3D http://technorati.com/posts/wCy6f5O5O26ZPHN%2FvQRyv6GQnRY4S00XMP2h2CxjYXw%3D Tue, 13 May 2008 14:47:44 -0700 by Jennifer Laycock As a hobby blogger in the "mom" realm, I often get swamped at conferences by companies looking to market their products to women. These companies have figured out that women are online en masse and they're communicating Open Mic 7pm Chgo Time: Join Guest Hosts Phil Gerbyshak and Diego Orjeula http://technorati.com/posts/EMLSsI%2FIM8s2rKysxFft71%2BNNP9InmT%2FXlHdO6K%2BOPo%3D http://technorati.com/posts/EMLSsI%2FIM8s2rKysxFft71%2BNNP9InmT%2FXlHdO6K%2BOPo%3D Tue, 13 May 2008 12:00:40 -0700 Lets talk about computers Do you know your computer could be working better, but youre not sure how? Does your computer have a pesky little error message that you just cant get rid of? Wondering what the pop-up box that keeps showing up on your screen Virals For The Upper Crust [Marketing] http://technorati.com/posts/146gK10LVpygrqJtZWjq6uU4xBtmk9J8tEW9vG%2BqHuI%3D http://technorati.com/posts/146gK10LVpygrqJtZWjq6uU4xBtmk9J8tEW9vG%2BqHuI%3D Tue, 13 May 2008 10:47:23 -0700 Viral marketing: an ostentatious and mysterious way to grab buzz, but ultimately futile when it comes to measurable results that benefit you in the real world. Which makes it exactly the same as luxury clothing. Which may be why luxury brands from Cartier to Prada are now trying to make cute little viral YouTube videos, just like every other company in the world. Do rich, exclusive consumers, who are the prime targets of these brands, really spend their time clicking on YouTube links of amusing My Beef with the 80-20 Rule - a Guest Post http://technorati.com/posts/YyGEmXZb%2F3v%2BqAdoSsour1GAtgPEtXHNkbfAEBxYoV8%3D http://technorati.com/posts/YyGEmXZb%2F3v%2BqAdoSsour1GAtgPEtXHNkbfAEBxYoV8%3D Tue, 13 May 2008 09:16:27 -0700 As freelancers, we are also business people, striving to get the greatest return on our efforts. And I think most of us are familiar with the 80-20 rule. Its another name for the Pareto Principle, which says 20 percent of our efforts result in 80 Stark Raving CEO Martin Sprock on How to Handle Franchise Lawsuits http://technorati.com/posts/2IPemHgMqY5GnP7mEmQUblKgxCpE9Y%2FM%2Bg6%2FzAyZJkM%3D http://technorati.com/posts/2IPemHgMqY5GnP7mEmQUblKgxCpE9Y%2FM%2Bg6%2FzAyZJkM%3D Tue, 13 May 2008 08:01:30 -0700 (FranchisePick.Com) Dane Carlson reports that the Atlanta Journal Constitution reports that despite franchisee failures and franchise lawsuits Raving Brands is undeterred in its efforts to build new franchise concepts. Yes, Raving Brands CEO Martin Challenges Of A Home Business Owner http://technorati.com/posts/GkehmsuqPEoQcK%2FWInv%2FluXrZrIPfexo3jwR%2Fx8Tm2E%3D http://technorati.com/posts/GkehmsuqPEoQcK%2FWInv%2FluXrZrIPfexo3jwR%2Fx8Tm2E%3D Tue, 13 May 2008 07:54:42 -0700 While many dream of a life spent working from home, most people will never make it. Partially this is because most don't put in the elbow grease that is needed to build a successful home based business and others fail because they chase the wrong dreams. It happens everywhere you look. It even happened to me too. In the past I wasted months with the classic "show stoppers" like procrastination, chasing the wrong dream and feeling sorry for myself. I think to some extent we all experience this at Taking Risks in Business - a b5media Business Channel Discussion http://technorati.com/posts/aHc2OYk7REjBFLEj3YN0ZusFAIVriLsdkFqKmA5yiEE%3D http://technorati.com/posts/aHc2OYk7REjBFLEj3YN0ZusFAIVriLsdkFqKmA5yiEE%3D Tue, 13 May 2008 06:37:46 -0700 At the Business Channel, May is our Taking Chances month - each blogger in the business channel is making an effort to do something just a bit different.   Taking risks is an essential part of business success.  Check out these posts to get some great Arbitration Records Success, Hence Under Attack http://technorati.com/posts/u62URQSxHgkUu%2B%2BADGaDsXQkkCrgJ8ZXwUUHuQpos94%3D http://technorati.com/posts/u62URQSxHgkUu%2B%2BADGaDsXQkkCrgJ8ZXwUUHuQpos94%3D Tue, 13 May 2008 06:23:28 -0700 From a news release from the Aon Corp., the risk management and consulting firm, reporting the results of an annual survey of liability costs in the long-term care industry. Costs have stabilized. The study found that average general liability and